Fine Jewelry & Fashion PR

Fine Jewelry



Founded in 2001, D’Orazio & Associates is a luxury PR firm with a dedicated private showroom in Los Angeles, and an editorial office in New York. We specialize in celebrity red carpet placement and editorial coverage in major fashion and luxury magazines in key media regions – Europe, North America, South America, Asia, and the Middle East. We work with many of the worlds most recognizable and influential celebrities at major events around the world.



Digital media is an essential part of a public relations campaign, and offers incredible reach when compared to traditional print editorial. We work with major online editors from around the world to secure meaningful coverage for our clients in top digital fine jewelry and fashion publications, as well as leading international fine jewelry, fashion, luxury, and lifestyle blogs.


We excel at securing celebrity red carpet placements at the world’s most prestigious award shows including the Academy Awards, Golden Globes, Emmy’s, and Grammy’s. We place our client’s collections on Hollywood’s biggest stars at major film festivals such as Cannes, Toronto, and Venice, and for major Hollywood film premiere’s worldwide.


We work with editors at major fashion, luxury, lifestyle, and weeklies based in New York, Los Angeles, London, Paris, Dubai, Moscow, Hong Kong, and many other media hubs. Our editorial reach is global, with an emphasis on red carpet coverage, photo shoots with celebrities and models, feature stories, gift guides, product showcases, and desk side appointments.

Kate Hudson | Peoples Choice Awards

Taylor Swift | BMI Awards

First Lady Michelle Obama

Emily Blunt | Film Premiere

Kate Beckinsale | Billboard Awards

Rihanna | Billboard Awards

Rihanna | Billboard Awards

Rachel McAdams | Sag Awards

Zendaya | Golden Globe Awards

Taylor Swift | Met Ball

Alessandra Ambrosia | Vanity Fair Oscars

Jessica Alba | Baby 2 Baby Event

Anna Kendrick | Grammy Awards

Jennifer Lawrence | Film Premiere

Reese Witherspoon | Charity Event

Nicole Kidman | Etihad Event

Kate Beckinsale | Met Ball Gala

Elizabeth Banks | Film Premiere

Halle Berry | Emmy Awards

Anne Hathaway | BAFTA Awards

Cameron Diaz | Film Premiere

Katy Perry | Grammy Awards

Sofia Vergara | SAG Awards

Jennifer Lopez | Met Ball Gala

Jennifer Lawrence | Vanity Fair Oscar Event

Rihanna | Brit Awards

Sandra Bullock | Film Premiere

Zoe Saldana | Met Ball

Madonna | Billboard Awards

Julia Roberts | Film Premiere

Zendaya | Golden Globe


We enjoy strong relationships with key Hollywood decision makers, stylists, celebrities and their publicists. Through these contacts we are able to place client collections with today’s biggest stars for major red carpet award shows, photo shoots, interviews and performances. The slideshow on the left showcases just a few of our favorite client red carpet placements.

Kate Hudson | Vanity Fair Oscars

Gigi Hadid | Much Music Awards

Kate Beckinsale | Costume Designers Guild

Rachel McAdams | ESPY Awards

Kate Beckinsale | Billboard Awards

Emily Ratajkowski | Film Premiere

Andie MacDowell | Elton John Oscars

Zendaya | Kode Magazine Party

Eva Longoria | Global Gift Foundation

Taylor Swift | Teen Choice Awards

Jenna Dewan | Golden Globe Awards

Stella Maxwell | Charity Event

Dita von Teese | IFF Awards

Shanina Shaik | Harper's Bazaar Icons

Catherine Zeta Jones | Film Premiere

Kendall Jenner | Teen Choice Awards

Taylor Swift | Grammy Awards Concert

Vanessa Hudgens | Film Premiere

Julianne Hough | Peoples Choice Awards

Christina Aguilera | AMA Awards

Giuliana Rancic | Academy Awards


Celebrity red carpet placement is a fantastic way to get attention – countless fashion designers have gone from being unknown to a household name with a single high-profile celebrity placement. Our focus is not only on A-list celebrities – we devote a lot of time in identifying finding the up-and-comers, women whose star is on the rise. The slideshow on the left showcases just a few of our favorite client red carpet placements.

W Magazine | Rihanna

Vanity Fair | Eva Longoria

Elle Ukraine

Variety | Gwyneth Paltrow

Vogue Italia | Fei Fei Sun

L'Officiel | Jessica Hart

Harpers Bazaar Arabia | Rihanna

Harpers Bazaar Romania

Love | Elle Fanning

Elle Mexico | Salma Hayek

Glamour | Amanda Seyfried

LUI | Rosie Huntington Whiteley

Billboard | Katy Perry

Elle Canada | Bella Thorne

Hollywood Reporter | Jennifer Lopez

L'Officiel | Sharon Stone


We work with editors at major fashion, fine jewelry, luxury, lifestyle, and weeklies based in New York, Los Angeles, London, Paris, Dubai, Moscow, Hong Kong, and many other international media hubs. Our editorial reach is truly global, with an emphasis on red carpet coverage, editorial photo shoots with celebrities and models, feature stories, gift guides, product showcases, and desk side appointments.

We have editorial departments in both New York and Los Angeles. Our LA office concentrates on red carpet coverage, award show recaps, and LA based editorial shoots with celebrities and models. Our NY editorial team is responsible for NY based editorial shoots, gift guides, desk-sides, and product showcases.


Raphie Rose


Raphie comes to us with over a decade of experience in the fashion industry. She began her career in New York in the fashion department of InStyle Magazine where she assisted former Style Director, Sydne Bolden. Raphie then moved onto serving as a freelancer conducting styling work before transitioning to PR. She launched her PR career at a multi-line showroom specializing in men’s and women’s contemporary clothing where Raphie built up strong relationships with NY editors that she still maintains today. Raphie was then appointed as Showroom Director for a multi-line showroom where she worked with brands such as; Stephen Webster, Zac Posen, Nicole Miller, Pomellato and Alexander McQueen.

Ginnina D’Orazio


Ginnina has more than 15 years experience in public relations. Prior to establishing D’Orazio & Associates in 2001, Ginnina worked in the diamond industry, buying and selling high carat loose diamonds. She is able to look at jewelry with a knowledgeable eye, and she speaks the jeweler’s language. She has facilitated celebrity red carpet placements and unique branding strategies for some of the most influential jewelry companies in the world including Baccarat, David Webb, Pasquale Bruni, Yoko London, Le Vian, Carrera y Carrera, Sutra Jewels, and Jack Vartanian. Ginnina excels at finding emerging talent, her latest discovery being celebrity-favorite Romanian fashion designer Maria Lucia Hohan.

Igor Vander


Igor has a wealth of experience in fashion and fine jewelry, and a vast network of media industry contacts. He is very well regarded in both the fashion and publishing worlds. His previous clients include Jean Paul Gaultier, India Hicks, Kara Ross, and Efva Attling. Fluent in both English and Russian, Igor is charged with running the New York office of D’Orazio & Associates – providing exceptional editorial media relations for a number of D’Orazio clients that include Butani, Le Vian, Carla Amorim, Carrera y Carrera, Sethi Couture, and Maria Lucia Hohan. Igor possesses a discerning eye for fashion and jewelry design, and has a true passion for generating tangible results for our clientele.



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Our Los Angeles showroom was developed to be a private and comfortable venue for celebrities, stylists, and editors to view the diverse collections on display, and borrow pieces for red carpet events and editorial photo shoots. Designed by William Pereira, the modern Rococo style building our showroom resides in is a Los Angeles landmark.

All of our client collections are available to view through our online look book. Please click here to view the current showroom look book online.

A password is required to gain access – the online look book is strictly for fashion, publishing, and entertainment industry professionals. If you wish to request a login for the look book, please contact us with your credentials.




D’Orazio & Associates
8484 Wilshire Boulevard, Suite 425
Beverly Hills, CA 90211

TEL +1 310 860 0041 EMAIL

Showroom Hours
10.00AM to 5.00PM Monday – Friday


D’Orazio & Associates
2 West 45th Street, Suite 1112
New York, NY 10036

TEL +1 212 537 5810 EMAIL

Office Hours
9.00AM to 5.00PM Monday – Friday

Please note we are strictly by appointment only. We offer validated parking at our Beverly Hills building – please bring your parking card with you.